The moment an emotion is transformed into an image, it is no longer a fact but an opinion.
Fashion photography is where the image has always done its most complicated work. It sells things, yes. But in the hands of the people who have done it at the highest level, it has also told the truth about desire, beauty and what it means to be looked at.
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"The key to great photography is to create a depth, a mysteriousness, a novel within the frame. Seek to find something beneath the surface of what's visible."
Paolo Roversi
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Nina Andersson Voigt spent nine years in New York working in cafes, studying at ICP, and assisting Roe Ethridge — badly, by her own cheerful admission. She shot her first editorial for Index Magazine with Bijou Phillips in upstate New York, styled by Mel Ottenberg, and she had the best time. Back in Stockholm now, she shoots people she really wants to shoot. She finds them on Instagram and sends an email asking if she may take their picture. Often she shoots the same person many times.
One Night In A Gallery
